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    Events

    Members and non-members alike are welcome to participate in SMPS events! With educational, networking and social events on the calendar, you are sure to find an event that meets your interests and schedule.

    See the list of upcoming events below, or read about conferences here, or recurring events here. If you have questions about an event or would like more information, contact any of our board members.

    Want to sponsor an event? Click here for sponsorship information.

    Navigating a Rebrand: Before and After

    June 20, 2018
    11:30 AM to 1:00 PM
     Add to Calendar

    JE Dunn
    1616 Camden Road, Suite 400
    Charlotte, NC 28203
    http://www.jedunn.com
     Directions

    So your company wants to rebrand? Are you up for it? And what does that entail?

    Your brand, if properly understood and carefully managed, is perhaps your professional services firm’s most valuable asset. Your brand is how your clients perceive you. The purpose of a rebrand is to influence that client perception through refreshed visuals and messaging.

    In this program Kelley, Kellie, and Kathleen will take you through some of the lessons learned from S&ME’s Rebrand. Learn how we moved from ENGINEERING INTEGRITY to BUILT FOR VERSATILITY. It was a journey of self-discovery, an examination of 40+ years of growth, and an opportunity for collaboration with firm leadership. In addition, the team will take you through strategies to organize your internal team, some ways to select and work with a consultant, and how to implement the plan.

    Kelley Simons
    Kelley is a Senior Graphic Designer working in S&ME’s Corporate Headquarters. In her role she creates the visual concepts to describe the company and its services while also managing the visual presentation of the company brand. She has been actively involved in SMPS for the past seven years, currently serving as Director of Communications for the Research Triangle Chapter. Kelley has been in the A/E/C industry for 13 years after graduating from North Carolina State University with a Bachelor of Architecture and minor in Graphic Design.

    Kellie Ford
    Kellie is a Senior Business Developer for the Raleigh Location of S&ME. She has been with the firm almost 11 years and is responsible for developing long standing relationships, securing business from potential clients, marketing and event planning activities. She has been an active member of SMPS since joining in 2000, serving at various times as Chapter Director at Large, Programs Committee Member, Membership Committee member, several terms as Chapter Secretary and Chair of the Sponsorship Committee for the 2014 SMPS Southeast Regional Conference. Kellie has been in the A/E/C industry almost 20 years after graduating from LeMoyne College in Syracuse, NY with a Bachelor of Science Degree in Business with a concentration in Marketing.

    Kathleen Chambers
    Kathleen is Marketing Director at S&ME where she provides management and direction for marketing and communications initiatives companywide. Working as a team, the Marketers at S&ME collaborate with operations and business development to secure business in multiple engineering, planning, and scientific service lines while maintaining a consistent brand position throughout our marketplaces. Kathleen joined S&ME in 2006 and was named Marketing Director in 2014. Her career spans 30+ years in the A/E/C industry where she has managed marketing teams in California, Florida, Connecticut and North Carolina. A true believer in the power of her SMPS membership, she has served in all local leadership positions during her 20+ years as a member.

     

    Lunch is included.
    *Parking is free in deck behind the building.*


    If you have any questions, please contact Amy Jones at 704.973.6889 or Amy.Jones@hdrinc.com

    Cancellation/Refund Policy:
    Cancellations made 72-hours prior to the event will receive a refund. Due to our commitment with the meeting facility for food and beverage quantities, all other cancellations or no-shows will be invoiced for the full cost of the event.

    Tickets

    $35.00 Member Ticket - Charlotte Chapter
    $55.00 after 9:00 am June 18

    $65.00 Non-member Ticket
    $85.00 after 9:00 am June 18

    $35.00 Member Ticket - Other Chapter
    $55.00 after 9:00 am June 18

    Future Meetings

    Craft of Marketing Annual Membership Event

    April 25, 2018
    4:00 PM to 6:00 PM

    Hoppin' CLT
    1402 Winnifred Street
    Charlotte, NC 28203

    Join SMPS Charlotte at Hoppin' CLT on 4/25 for an afternoon of A/E/C networking, beer/wine, and a discussion centered on the unique self-pour concept.

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    New School, New Results

    May 03, 2018
    11:30 AM to 1:00 PM

    Dressler's Restaurant at The Metropolitan
    1100 Metropolitan Avenue #125
    Charlotte, NC 28204
    http://www.dresslersrestaurant.com

    Newell Elementary School was a Rosenwald School built in 1920.

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    CREW Charlotte Signature Luncheon with Erin Brockovich

    May 15, 2018
    11:30 AM to 1:00 PM

    The Westin Charlotte
    601 S. College Street
    Charlotte, NC 28202
    http://www.westincharlottehotel.com/

    Join CREW Charlotte for an afternoon with Erin Brockovich

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    7 Things Every Professional Services Marketer Should Know

    May 22, 2018
    11:30 AM to 1:00 PM

    JE Dunn
    1616 Camden Road, Suite 400
    Charlotte, NC 28203
    http://www.jedunn.com

    Everything changed for AEC marketing in the 1970’s when the Brooks Act was passed and the AIA Code of Ethics was changed to allow most forms of marketing.

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    Navigating a Rebrand: Before and After

    June 20, 2018
    11:30 AM to 1:00 PM

    JE Dunn
    1616 Camden Road, Suite 400
    Charlotte, NC 28203
    http://www.jedunn.com

    Come hear how a local AEC company implemented a BOLD rebrand after more than 40 years in the business

    Read More