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January 2015  

From the President

Happy New Year!

I believe that 2015 will be an exciting year for SMPS Charlotte.  We kicked off our 2015 programs with a great group of panelists yesterday discussing the retail agenda for uptown Charlotte. We also have a full-day InDesign Bootcamp at the end of the month, and are in the midst of putting together a K-12 program for February.

In addition, we look forward to continuing our Breakfast Club and Wine Wednesday; both which have been successful so far. If you have not been able to attend so far, please do! It is a great way to meet new people and/or catch up with existing ones.

In continuing with a practice we started a few years back, we will be hosting our annual Focus Groups in the near future. These are a chance for you (our membership) to share your thoughts and ideas. It is out of these groups that new initiatives are developed. So please think about joining in.

Be sure to look through the SMPS National ‘Year in Review 2013-2014’  which summarizes the year for all 57 chapters combined. 

Lastly, I hope all of you will make a New Year’s Resolution to become more involved with SMPS Charlotte. We are always looking for much needed volunteers on our committees, and it is a great way to get more out of your membership. If you have an interest, please let me know.

Here is to a prosperous 2015! Cheers.

Tracy Sagehorn, CPSM
W.K. Dickson & Co., Inc.
SMPS Charlotte President

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Calendar of Events

January 20, 2015

January Breakfast Club

January 20, 2015
7:30 AM - 8:30 AM 

Panera Bread
601 Providence Road
Charlotte, NC 28207

We're all pretty bizarre. Some of us are just better at hiding it, that's all. 

January 30, 2015

Full-Day InDesign Bootcamp

January 30, 2015
8:30 AM - 4:15 PM 

A M King 
1610 East Morehead, Suite 200
Charlotte, NC 28207

SMPS Charlotte is offering a full-day, hands-on Adobe InDesign workshop with Adobe expert, Claudia McCue. This is a great workshop whether you are starting from scratch, brushing up on your skills, or significantly expanding your knowledge base. 

March 12, 2015

March 2015 Site Tour | Carolina Theatre

March 12, 2015
3:00 PM - 5:30 PM 

Foundation For The Carolinas
220 N. Tryon Street
Charlotte, NC 28202

Carolina Theatre Site Tour 

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Member Spotlight


Christine Burchett

Marketing Coordinator



Length of Time in the Industry:  4 years

City you were born in/where you grew up: Raleigh

Where you live now and how long you’ve lived there
: Charlotte, 3 years

Where you went to college
: N.C. State!!

Favorite restaurant
: I really don’t have one favorite – but The Angus Barn, in Raleigh, is top 5.

Favorite book/or last book read: Last read was The Rosie Project

Favorite TV show: 
The West Wing

Favorite movie/or last movie seen
: Last seen was Gone Girl

Interest or hobbies
: aerial silks, scuba diving

First Job: Lifeguard

Favorite Vacation Spot: any breathtaking, uncrowded, tropical beach

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Job Postings

Marketing Manager

ESP Associates

Job Posting
Oct. 6, 2014


Job Posting
Nov. 3, 2014


Marketing Coordinator

McKim & Creed

Job Posting
Nov. 3, 2014

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Society News

The SMPS Marketing Communications Awards Program is the longest-standing, most prestigious awards competition that recognizes excellence in marketing communications produced by professional services firms in the design and building industry. The program provides an unparalleled opportunity for professionals to showcase their best marketing practices and to educate the industry about the critical role of marketing in a successful firm.

This competition is open to SMPS members and nonmembers employed in US and international professional services firms. Marketing communication projects completed between January 2013 and December 2014 will be accepted for the 2015 competition.

Deadline is March 16th

More info:

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Additional A/E/C Events


The Southeast Regional conference is going Platinum! It's not too late to register!





Build Business: go beyond

Visit to review our new and improved web site! There, you'll find details including keynote presenters, hotel and location information, and registration specifics. Speaker notification is underway and session details will be added in early 2015.

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If you're interested in assisting the Communications board, please email Tiffani Evans at

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Classified Ads

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